American Pathogen
It Didn't Have to Be This Way.
TOTAL VIEWS
4.5m
ENGAGEMENTS
500k
FACEBOOK SHARES
75k
Our feature documentary, released at the height of the pandemic, put the Trump administration's historic mishandling of COVID-19 in the crosshairs.
The Challenge
Historians will be scrutinizing the actions and inactions of the Trump administration for decades to come. But how do you tell one of the most important stories of our time as it’s still unfolding?
The Approach
A passionate group of filmmakers wove together footage from the pandemic and interviews with a range of industry-leading experts to tell the tick-tock story of COVID-19 in a riveting way.
The Results
The final film, narrated by actor Jeffrey Wright and distributed in partnership with NowThis, was viewed over 4.5m times across YouTube, Twitter, and Facebook.
